The Good Canvas — Digital Tools
Plan your website
with clarity
and intention.
The Website Optimization Planner is a thoughtfully designed Google Sheets template that helps you build, organize, and refine your website content and SEO strategy — page by page, with purpose.
Get the Planner
Why you will love it
Built for clarity,
not overwhelm.
This planner is not just about traffic. It is designed to help creative business owners build a website that feels aligned, performs beautifully, and gives you a clear plan to follow from start to finish.
Easy to Use
Anyone can use this planner, even if you are completely new to website building or SEO.
Instant Access
Purchase, access, and start customizing right away. No waiting, no complicated setup.
No Fluff
Every section is built to actually help you move forward — not just give you the feeling of being productive.
Step by Step
Beautifully crafted guidance that walks you through content and structure in exactly the right order.
Built to Track
Drop-down menus and progress tracking so you always know what is done, in progress, and coming up.
What is inside
Everything you need
to plan a website that
actually works.
A complete, editable planning system organized by page so you can build your content strategy, keywords, and structure with confidence.
Get the Planner for $22Page by Page Content Planning
A dedicated planning sheet for every page of your website so your messaging stays consistent and intentional throughout.
SEO and Keyword Strategy
Built-in keyword research prompts and placement guides so every page is optimized for how your ideal clients actually search.
Target Audience Mapping
Prompts to help you get clear on who you are speaking to on each page — so your content connects rather than just fills space.
Progress Tracking System
Drop-down menus and status fields so you can see exactly where you are in your build at any point in the process.
Editable Google Sheets Format
Works in your Google Drive, fully editable, shareable with your designer or team, and accessible from any device.



Kind words
What our clients say.
Working with Donata and The Good Canvas has been an absolute game-changer for my business. From the very beginning, their approach was strategic, thoughtful, and deeply aligned with my brand values. Since working together, my website sessions have increased by over 60%, and organic traffic has increased almost 40x. I genuinely could not have taken my business to this next level without The Good Canvas.
I had been DIY-ing my website for years. It never felt like me. Enter Donata at The Good Canvas — she was my branding fairy godmother. She understood the vibes. Now, my website reflects my brand and showcases my artwork exactly the way I have always envisioned. It is still relatable, but with a clarity and confidence that screams this is me. If you have been side-eyeing your own website, take this as your sign. The transformation is worth it.
My experience with Donata for website design and graphics exceeded all my expectations. She took the time to ask the right questions to understand my needs, expectations and preferences. Throughout the entire process, she was responsive and always available. She delivered our finalized product within the aggressive timelines I had set out. Her knowledge, expertise and creativity at every stage were key ingredients for a successful outcome. Absolutely recommend.
Donata provided invaluable insights into the world of SEO, emphasizing its significance for my art business. She was both informative and encouraging and I am excited to implement her strategies on my website. I would recommend her services to anyone wanting to take their business to the next level.
Ready to get started?
Your website deserves
a proper plan.
Whether you are building from scratch or refining what you already have, this planner gives you the structure to move forward with clarity. At $22 CAD, it is the most focused investment you can make in your website today.
The Website Optimization Planner
$22
CAD Instant digital access

