WEBSITE DESIGN

Discover what to look for in a small business web designer, from process and communication to SEO and strategy. A thoughtful guide to finding the right designer for your brand.

In this post, let me walk you through the differences in a simple, helpful way so you can understand which one truly fits your goals.

A beautiful website is only half the story. A strategic website is what you need. And one that turns quiet visitors into confident inquiries.

Light shapes every space we step into. It softens, highlights, guides, and invites. It holds this gentle influence in architecture, photography, interiors, and anything created with intention. And the same is beautifully true in web design.

Learn how our WordPress websites feel as simple to use as Showit while offering more power, flexibility, and long term growth.

Two platforms often come up in that conversation: Showit and WordPress. Both are beloved in the creative world, both offer visual flexibility, and both promise beauty. But when you look closer, one platform gives you far more room to grow and create without compromise.

So when clients ask me, “Why do you still build on WordPress instead of Showit?” it’s a fair question.
And the truth is, it’s not about what’s trending. It’s about what’s going to work long term.

At The Good Canvas, we believe that your website isn’t just a collection of pages. It’s a living composition that blends beauty, structure, and intention to reflect the heart of your business.

Your website should evolve as you do. When it starts to feel like an earlier version of yourself, it’s often a quiet sign that your brand is ready for a refresh – one that reflects who you’ve become and where you’re headed next.

If your website looks beautiful but isn’t bringing in inquiries, you’re not alone. Many creative entrepreneurs spend hours perfecting visuals (we do as well!) yet so many of them feel unsure why their online presence isn’t converting. Here’s a blog post dedicated to the best (and simple) design shifts you can do on your website to attract more website inquiries.