What Actually Carries a Brand.
Most brands struggle because the audience is too vague. Learn what a customer avatar is, why it matters, and how to define yours before your next brand decision.
Do You Know Exactly Who Your Customer Is?
Most brands struggle because the audience is too vague. Learn what a customer avatar is, why it matters, and how to define yours before your next brand decision.
Inside the Studio: What Actually Happens When We Design a Brand
At The Good Canvas we design custom WordPress websites, and Showit plays a surprisingly important role in how we serve clients at every stage of their business. Here is why.
How Showit Complements Our WordPress Web Design Studio
At The Good Canvas we design custom WordPress websites, and Showit plays a surprisingly important role in how we serve clients at every stage of their business. Here is why.
The Biggest Branding Mistakes Event Planners Make (And What to Do Instead)
If your event planning business isn’t growing the way you hoped, your branding might be working against you. Here are the most common branding mistakes event planners make and how to fix them.
Why I Started The Good Canvas
After fifteen years as an architect, I started The Good Canvas to help creatives and business owners build brands and websites that actually get seen. Here’s the story behind the studio.
Your Homepage Has 7 Seconds. Here’s How To Make Them Count.
Your website homepage has just 7 seconds to make an impression. Here’s what a brand and web designer wants you to know about making every second count.
What Every Event Planner’s Website Needs to Book More Clients
If your event planning website isn’t bringing in consistent inquiries, it might be missing a few key things. Here is what every event planner’s website needs to book more clients.
What Successful Small Business Brands Do Differently Online (And What You Can Start Doing Today)
Most small business websites look fine but aren’t working hard enough. Here’s what growing brands do differently, and four things you can implement today.
The Best Free Google Fonts for Your Brand in 2026
Typography is one of the quietest and most powerful parts of a brand. Long before someone reads a word on…
